(Recasts, updates prices, adds quotes, changes dateline pvs SINGAPORE)
By Anna Ringstrom
LONDON, March 19 (Reuters) - Gold fell more than 3 percent on Wednesday after a lower than expected interest rate cut by the U.S. Federal Reserve and two forecast-beating bank reports dimmed bullion's appeal.
Gold <XAU=> fell to a one-week low of $966.10 and was at $969.60/970.50 an ounce at 1320 GMT, against $1,002.30/1,003.10 late in New York on Tuesday.
"People were looking at a 1 percent cut and there was only 75 basis points, so there is disappointment," said Dan Smith, analyst at Standard Chartered Bank, referring to the rate cut.
"Also, we have seen some numbers indicating physical demand is not holding up very well," he said.
The U.S. central bank on Tuesday slashed the benchmark federal funds rate by 75 basis points to 2.25 percent, and bolstered hopes that it is acting aggressively to contain damage to the economy and financial system from housing troubles and a credit crisis.
Financial markets had expected the Fed to lower interest rates by 100 basis points.
Lower rates typically reduce the attractiveness of the dollar, which in turn makes gold cheaper for holders of other currencies and often lifts bullion demand.
The dollar remained choppy, initially strengthening after the Fed news, but erasing gains as dealers maintained their bearish view on the currency.
Together with better-than-expected earnings reports from two top investment banks, the Fed rate cut sparked a sharp rally on Wall Street on Tuesday, that warmed up risk appetite and prompted investors to buy back the U.S. currency.
"Better numbers from Morgan Stanley than expected and reassuring statements from Lehman and Goldman Sachs yesterday have given people a better feeling about the cash crunch," said Simon Weeks, managing director, precious metals at Bank of Nova Scotia.
Morgan Stanley <MS.N> on Wednesday said first-quarter earnings fell amid write-downs in mortgages and loans yet resilient trading results helped the second-largest U.S. investment bank exceed lowered expectations by a wide margin.
Less gloomy quarterly earnings than feared from investment banks Goldman Sachs and Lehman following the near collapse of Bear Sterns added to easing credit fears.
Gold has risen more than 23 percent in 2008 on fears of inflation as oil hit records, hopes of further rate cuts and U.S. financial concerns. Analysts said the increasing threat of inflation would in the longer term help to support gold.
"Gold will continue to flirt with the $1,000 marker until after Easter, then it might get more exciting again," said Nick Moore, metals analyst at ABN Amro.
"We should look at gold prices consolidating, and later in the year advancing as inflation concerns persist ... and the dollar weakness remains a major support."
In other metals, spot platinum <XPT=> fell to $1,900/1,920 an ounce from $1,960/1,970 in New York on Tuesday -- well below a record high of $2,290 hit on March 4.
Silver <XAG=> fell to $19.35/19.40 an ounce from $19.76/19.81 in the U.S. market late on Tuesday while spot palladium <XPD=> fell to $466/471 an ounce from $477/482.
(Reporting by Anna Ringstrom, Editing by Peter Blackburn)