* Slump in physical demand could weigh on prices
* SPDR Gold holdings <XAUEXT-NYS-TT> steady
By Miho Yoshikawa
TOKYO, Aug 21 (Reuters) - Gold held near $940 on Friday after falling the previous session, although prices looked vulnerable to declines amid sluggish physical demand.
The precious metal has mostly traded below $950 this week, at one point falling more than 3 percent from last week's high of $960.55.
Gold <XAU=> was at $938.50 per ounce at 0535 GMT, down 0.1 percent from the notional New York close of $939.35. It is on track for a 0.8 percent fall this week.
U.S. gold futures for December delivery <GCZ9> edged down 0.1 percent to $940.40 per ounce.
The absence of demand for gold jewellery, as demonstrated by falling imports in India, is weighing on gold, traders said.
India's July gold imports fell two-thirds from a year earlier as high prices dented demand in one of the world's top markets where gold jewellery is often given as gifts during festival seasons or at weddings, a trade body said this week. [
]"Gold is a luxury item but in this day and age money is going where it is needed ... and a prime example of that happening is in India," said Kazuhiko Saito, chief analyst at Tokyo's Fujitomi Co Ltd.
Another mark of gold's declining attraction among investors is the slump in holdings of gold-backed exchange-traded funds.
The SPDR Gold Trust <GLD>, the world's largest, said its holdings held steady at 1,065.49 tonnes as of Aug. 20, unchanged for almost two weeks and down 68.54 tonnes from a record marked on June 1. [
]Saito said gold could also come under selling pressure in the days ahead if news of the suspension of the U.S. "Cash for Clunkers" auto rebates pressures oil prices.
Gold typically moves in line with crude, as it is often bought as a hedge against oil-led inflation.
The U.S. government said it would end the popular programme on Monday as the plan's $3 billion budget runs dry, a month after it was launched. [
]"As it looks now, there are no strong fundamentals to support gold prices," Saito said.
The yen rose broadly on Friday as investors remained worried about the potential for further weakness in Chinese shares and shied away from risky investments. [
]The euro fell 0.8 percent to 133.15 yen <EURJPY=R>.
Against the dollar, the single European currency edged down to $1.4220 <EUR=>.
Platinum <XPT=> was down 1.1 percent at $1,222.50 per ounce although the metal used in jewellery and autocatalysts could come under upward pressure depending on developments in South Africa, the world's top producer of the precious metal.
Impala Platinum <IMPJ.J>, the world's second-biggest platinum producer, said on Thursday that it would seek further talks with a South African union planning an indefinite strike next week. [
]PRICES
Precious metals prices at 0539 GMT Metal Last Change Pct chg YTD pct chg Turnover Spot Gold 938.70 -0.65 -0.07 6.65 Spot Silver 13.73 -0.16 -1.15 21.29 Spot Platinum 1226.50 -10.00 -0.81 31.60 Spot Palladium 268.50 -3.50 -1.29 45.53 TOCOM Gold 2838.00 -40.00 -1.39 10.30 35156 TOCOM Platinum 3704.00 -89.00 -2.35 39.67 12786 TOCOM Silver 417.50 -11.40 -2.66 30.75 115 TOCOM Palladium 820.00 -15.00 -1.80 49.09 193 Euro/Dollar 1.4224 Dollar/Yen 93.69 TOCOM prices in yen per gram, except TOCOM silver which is priced in yen per 10 grams. Spot prices in $ per ounce. (Additional reporting by Risa Maeda; Editing by Chris Gallagher)