* New-year flows into commodities support gold
* Euro gains after U.S. ISM services data
* Auto sales recover in December after weak 2009
(Updates prices, adds details/platinum high)
By Jan Harvey
LONDON, Jan 6 (Reuters) - Gold prices rose to near three-week highs in Europe on Wednesday as fresh new year investment flows boosted commodities, and as the dollar fell versus the euro after U.S. services sector data.
Spot gold <XAU=> was bid at $1,136.30 an ounce at 1602 GMT, against $1,118.10 late in New York on Tuesday, after hitting a day high of 1,137.70, a level not seen since Dec. 17. U.S. gold futures for February delivery <GCG0> on the COMEX division of the New York Mercantile Exchange rose $19.2 to $1,137.70.
The yellow metal is being caught up in positive sentiment towards commodities, analysts said.
"(This is) a commodity story really, and gold is benefiting from that," said Simon Weeks, head of precious metals at the Bank of Nova Scotia. "Currencies are not in favour generally."
The metal extended gains as the dollar fell to session lows against the euro after data showed the U.S. services sector grew at a very marginal pace in December, with employment in the sector lagging. [
] [ ]Weakness in the U.S. dollar enhances gold's appeal as an alternative asset and makes dollar-priced commodities cheaper for holders of other currencies.
Also boosting gold was the release of ADP employment figures for December, which weighed on the dollar as they showed private employers shed more jobs than expected in December, even though the job cuts were the fewest since March 2008. [
]Trading was cautious ahead of key U.S. non-farm payrolls data for December on Friday, as investors await evidence of how the economy is faring.
The payrolls data is expected to shape expectations for when the Federal Reserve will start tightening its ultra-loose monetary policy and determine the direction of the dollar.
"We have an attractive interest rate environment for gold, and investment inflows into commodities are supporting gold prices," said Commerzbank analyst Eugen Weinberg.
"The performance of gold will also be dependent on what's going on in the dollar," he added.
TECHNICAL INDICATORS
From a technical perspective, gold is poised for further gains, said analysts who study past price movements for clues as to future trading patterns.
"With net speculative length having unwound from recent extremes, the near-term prospects for gold have improved," said technical analysts at Barclays Capital.
"Furthermore, with daily momentum rolling higher from oversold conditions and price action having repeatedly held trendline support, odds favour continued gains."
If near-term resistance is confirmed, gold could push back towards the top end of its current range at $1,200 an ounce, they said, close to the record high of $1,226.10 an ounce it reached in December.
Among other precious metals, silver <XAG=> was bid at $18.07 an ounce against $17.76, while palladium <XPD=> was at $425.50 an ounce against $418. Platinum <XPT=> hit $1,561, its highest since August 2008, and was later at $1,551.00 an ounce against $1,528.50.
Platinum group metals traders welcomed news that U.S. auto sales hit 11.25 million in December, the fourth consecutive month of improvement after a weak year. Carmakers account for more than half of platinum consumption. [
]The world's biggest automaker, Toyota <7203.T>, said it sold 21 percent more cars in China in 2009 than a year earlier, while GM's China sales rose 67 percent. [
]The two platinum group metals had already risen sharply on news that exchange-traded funds backed by the metals will be launched in the United States.
"Signs of recovery in the U.S. auto market and expectations U.S. ETFs could soon begin trading continue to underpin PGM price," said James Moore, an analyst at TheBullionDesk.com. (Additional reporting by Maytaal Angel; Editing by Sue Thomas)